Lerxst
spaghetti and blankets
believe it or not, they (daniels company) don't want to be called "bourbon", but instead Tennessee Whisky. it all happened when prohibition was repealed in 1933. there were a lot of new conditions created by the gov't and catagories of alcoholic beverages. the us gov't wanted to force JD to call it bourbon, but they argued that they had proprietary processes that make it NOT bourbon. in the end, the gov't allowed them to call it Tenn. Whisky instead.
JD wanted a whole new catagory called Tenn. Whisky, but the gov't declined.
has nothing to do with not being made just like bourbon, it is. they just don't want it called that.
(i know this because i just looked it up, before i posted that^^. i always thought it was because they weren't in Kentucky or something.)
Marketing! Yeah, legally..as far as the Feds are concerned...Tenn. whiskey isn't a thing and it's just Bourbon produced in the state of Tennessee.
Usually folks do think it's either because it's not from Kentucky, the Lincoln process, or some other nonsense.