Yeah, but I still like the look of the gold hardware on some guitars. I looks great on my Deluxe Player's Strat, and when necessary, I'll get new parts.
I am not anti gold on guitars for those who like it, but I just don't care for the look of gold. I have a sterling silver wedding band and watch for that reason.
If you like gold hardware, then go for it. It just ain't my thing.
I bet I could sell obscenely expensive solid brass hardware to cork sniffers by claiming that it doesn’t lose its color like gold, AND give moat toanz.
Then I would use a different company to sell a special brass polish just for instruments at $25 per 2 oz bottle.